SEO Basics

Crawling, Indexing and Ranking: how do Search Engines work?
Search engines have evolved into answer engines. And very sophisticated ones.

What are EAT guidelines?

What are EAT guidelines?
What are Google's guidelines on page quality? Find out in our new article!

Rich Snippets: what they are and how they work

Rich Snippets: what they are and how they work
What is meant by structured data? What are rich snippets and how to implement them? Find out now!

How to add Rich Snippets on WordPress?

How to add Rich Snippets on WordPress?
What is meant by structured data? What are rich snippets and how to implement them? Find out now!

White Hat, Gray Hat and Black Hat SEO: what are the differences?

White Hat, Gray Hat and Black Hat SEO: what are the differences?
In this short article, we explain 3 different practices and approaches to SEO. And what about you?

Crawling, Indexing and Ranking: how do Search Engines work?

Crawling, Indexing and Ranking: how do Search Engines work?
What factors can affect ranking? What does it mean to index a site? Read the guide and find out!

What is crawling and why is it crucial for SEO?

What is crawling and why is it crucial for SEO?
Crawling of a website. What's this? How does it work? Find out now in this short article!

What is Google’s SERP?

What is Google’s SERP?
What are the elements that make up the Google SERP? In this article, we list and explain them to you.